Wisdom Warehouse Publishing

  PERSONAL BRANDING: WHAT MAKES YOU TO BE YOU The simple definition of personal branding is establishing and promoting what you stand for. Your personal brand is the unique combination of skills and experiences that make you you. Effective personal branding will differentiate you and makes you outstanding from other professionals in your field. People are used to thinking about brands in relation to companies and products such as KFC and Apple. But, nowadays anything can be a brand. Even as an individual, you have a personal brand.  So what is your personal brand? What makes you unique from the rest of your coalligues or family members? Whether you are known as an Information Technology guru or you are still using a type writer, you have a brand that exists both online and offline. Fortunately there are a lot of great tools and resources out there to help you with the personal branding process. Make use of them to leave the right impression on people who look you up online (on...